Um preto, todos pretos, somos pretos: uma análise dos mecanismos discursivos de vinculação racial em notícias no site Universo Online

Abstract

This paper analyzes how the media is used to report on racism, focusing on the strategies used in statements circulating on the internet, specifically on Universo Online, UOL, where one can observe positions, concealments, or highlighting of the figure of social actors in discourses dealing with racial prejudice. The main objective was to discuss and understand how the online address used the media on this topic and what the enunciative positioning of the aforementioned site is. The field of study chosen to carry out this final course work was the area of ​​English-based discourse, Critical Discourse Analysis, which makes critical studies of language as a social practice. The theoretical analysis will be based on the postulates of Fairclough (2001), Batista Jr (2018), Gonçalves-Segundo (2018) and Vieira (2018), in conjunction with authors in the field of racial studies, namely: Theodoro (2014), Santos (2003), Lopes (2005) and Munanga (2004). This investigation was carried out based on qualitative analyses of the corpus (headlines displayed by Universo Online) and how the discourse operates in a particularized manner in each report, and is also a descriptive research that was anchored in a deductive methodology, thus proving the hypotheses. Thus, it is concluded that the address often uses resources that exempt it, treating racism as a mere product of capitalism, in order to seek consumers for its business, since it is known that this news may or may not manipulate social actors. It is hoped that this research will lead to future work on this phenomenon and contribute to raising awareness about the crime of racism online or in person.