Empreendedorismo por necessidade: aspectos motivadores e os desafios no contexto brasileiro

Abstract

The necessity-driven entrepreneurship is a reality in Brazil. This study aims to analyze the main factors that drive this social phenomenon, as well as the challenges faced by entrepreneurs in developing their ventures. Necessity-driven entrepreneurship seeks economic growth amidst adversity and instability in the economy. This phenomenon demonstrates the individual's capacity for adaptation; that is, when faced with instabilities such as unemployment, low wages, informality in the labor market, low skills, limited access to credit and qualifications, entrepreneurs adapt. The study contextualizes and demonstrates the growth of this phenomenon during periods of crisis, highlighting that the economic period exerts a great influence on the decision of the necessity-driven entrepreneur. Thus, entrepreneurship becomes the only alternative for their subsistence in the face of scarcity during crises in the formal market. However, these entrepreneurs face challenges such as financial instability, lack of planning, high levels of competition, informality, and social vulnerability. Therefore, this work aims to contribute to the understanding of this scenario and to the development of public policies to promote the sustainability of these necessity-driven entrepreneurs.