Gestão de estoque: uma analise das praticas adotadas por empresas ludovicenses atuantes no comercio eletronico

Abstract

The virtual trade sector in recent years, a significant number of new businesses and increased online shopping, in times of crisis such data become relevant. Considered a new issue, which exploded in Brazil in the past decade, few publications was realized on this subject in the Northeast region of the country. The practices in inventory management by ludovicenses companies operating in ecommerce are presented in this work, which aimed to analyze these practices in order to find the barriers that limit organizations. At first it was important to define what is the trade, and then the e-commerce and its history in Brazil and abroad, in sequence were highlighted forms of virtual marketing and their types. Since then the stock management was the target, the techniques used and all forms of planning, organizing, controlling and evaluating the stocks were explained. In the methodology the type of research, descriptive and exploratory as to the purposes and field research and literature on the means has been set; the data were collected through a questionnaire with open and closed questions and were interpreted by content analysis. The field research investigated genuinely ludovicenses companies in the electronic market, focusing on inventory management, the practices carried out by them and whether there or not adjustments to this market.