Treinamento e Desenvolvimento como estratégia no aumento da performance organizacional: um estudo de caso da empresa JF venda e distribuição de bebidas Ltda

Abstract

In the context of competitiveness experienced by companies, the present study addresses the theme of training and development in the company JF Sales and Distribution of Beverages. The analysis of the research, revolves around the use of this tool of People Management, as a method to increase the organizational performance of the company. The theoretical framework is based on the change of thought of organizations, about the image of the employee, rather as a resource and now as a partner in the business. It is deepened in the subsystem developing People and Management, with the explanation of authors on the objectives of training and development, their stages and ways of conducting to achieve positive results. The research is classified methodologically as inductive, regarding the objective as descriptive and explanatory, as for the technical procedures as bibliographical, documentary, case study and field research. It has a mixed character for the treatment of the data, with the use of the questionnaire for the sample chosen in a random simple probability and interview with the manager of People and Management. The study site is the company JF, which has 10 years in the market of alcoholic and non-alcoholic beverages and the object of the research is its training and development program. The relationship between training management and development and company performance is shown.