As representações midiáticas do governador José Sarney do estado do Maranhão (1966-1970)

Abstract

This research analyzes the media representations of governor José Sarney in the period of political transition that occurred in the State of Maranhão, which consists of the end of the Oligarchy of Vitorino Freire and the rise of the figure of José Sarney as the newest governor of Maranhão and his continuity as political subject. The time is analyzed through media reproductions in the printed newspapers of the time, specifically Jornal de Bolso, Jornal do Dia, O Imparcial and Jornal Pequeno, where José Sarney worked as a situation and had a share in the governor's media success with the Maranhão population. The newspapers initially worked with the intention of tarnishing the image of the oligarch Vitorino Freire and the exaltation of the figure of José Sarney, through minimalist images and cartoons with a humorous tone, but always with elaborate criticisms that were easy for society to understand. . The dispute in the journalistic media through image reproductions initially did not have much weight, as they were all in favor of Sarney and his new policy with the slogan Maranhão Novo. However, as a result of political acts in the State and the fragmentation of some interpersonal relationships, mainly with the owner of Jornal Pequeno, Ribamar Bogéa, the periodical became the main opposition to the governor and his political group in the State, publishing through columns exclusive elaborate images and cartoons with denunciations against José Sarney, accusations and giving space so that his political opponents could express information about negligence, deviations and portray an image contrary to that of the situationist newspapers that supported governor José Sarney.