Plano real: uma análise da imprensa maranhense (O Estado do Maranhão, O Imparcial e Jornal Pequeno) no período de 1994-1995

Abstract

Brazil during the 1990s was plunged into a deep economic crisis. The government of Fernando Collor failed to stabilize the economy and his successor, Itamar Franco, began the stabilization process through the Ministry of Finance with the figure of Fernando Henrique Cardoso. But during this period there were other finance ministers, as FHC had left the portfolio to run for the 1994 presidential elections. The creation of the Real Plan enabled economic stabilization and the rise of FHC to power. Thus, this monographic work has the central objective of performing an analysis of the Real Plan of how the maranhense press mediated the plan that led to FHC's victory in the elections. To do this, I will use for documentary analysis the maranhenses newspapers: The State of Maranhão, O Imparcial and Jornal Pequeno, from 1994 to 1995. Theoretically, the analysis of the press will be based on the theoretical framework elaborated by Antônio Gramsci, especially the concept of Private Hegemonic Devices, from which the press is considered as a central element to naturalize a certain project that claims to be hegemonic.